The new Will Wright game, Spore, have been discussed, hyped and challenged. Its uncertain whether the final game will be a success like The Sims or Sim City. But one thing is clear, it take advantage of user generated content, even before the game is released. Recently they release the creature creations tool, open for pre-players to start create their “animals”/avatars and share them with eachother. And people sure seems to like creating new creatures. In the first week after the release of the creation tool, about a milion creatures have been produced and uploaded.
Some of the sellingpoint for Spore is the strong social community features the game will offer. That includes sharing and connecting with other player and their creatures. Literally a billion different experices and creatures can emerge. What I find interesting is how the players in this example, help with creating a big piece of the content, before the game even is released. Maybe this is a good future concept to cut development cost, to let the player create part of the game. People like to contribute and feel like a part of the game. To in some sense, create an emotional connection with the product. I think this will spawn many new interesting idea within line of the Spore Creature Creator Tool.
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